About Us

Our Story

Felicita Enterprises was established with the intention of promoting the growth of small businesses. The inspiration behind this venture was Felicita, my grandmother who was born in the early 1900s. Due to her commitment to caring for her family as a single mother and head of household, she began a business in El Salvador involving the cultivation of coffee, as well as the trading of fish and vegetables. Over the years, she managed multiple businesses, employing approximately 15 individuals, all while supporting her mother. Despite never receiving a formal education, Felicita dedicated herself to providing for her family and the employees under her care.

The cessation of her business occurred upon her demise in the early 2000s. In order to pay tribute to her legacy, I have opted to establish an import/export enterprise under her name with the aim of championing small businesses from El Salvador and Washington D.C., as well as fostering connections with other businesses globally.

House 39 DC, a commercial distributor established on May 17, 2024, serves as a representative for small businesses from El Salvador in the Washington D.C. area. House 39 is globally recognized as "Commercial House #39", representing CONAMYPE as per the memorandum of understanding (MOU) signed at the Salvadoran Embassy in Washington D.C.

  • Vision

    To promote products with excellence and dedication through relationships around the world.  

  • Mission

    To foster global recognition of the producers by delivering the best brand in the market.

Global Partners